TREND SETTER
CREATE BOLDLY | WIN BIG
Step into the spotlight and showcase your creativity live at
The Creative Edit.
Theme: TRENDING NOW
The beauty industry moves fast and so do trends.
This challenge invites competitors to create a trend-led hair and makeup look inspired by today's digital-first beauty landscape. Think viral, editorial and commercially relevant.
Your look should feel fresh, current and impactful, demonstrating an understanding of the trends shaping fashion, beauty and social media today.
Competitors are encouraged to create a complete look that could feature across platforms such as Instagram, TikTok, campaign launches or beauty editorials. Record the content that should be a maximum of 30 seconds long.
A moodboard and design chart must be prepared prior to the competition & on display throughout.
Think:
- Trend Forecasting
- Social Media Influence
- Beauty Campaigns
- Editorial Meets Commercial
- Fashion & Beauty Trends
- Colour, Texture & Innovation
- Hair & Makeup Harmony
- Content Worth Sharing
Time Allowed:
3hrs
Stage 1: 2hrs
Look Creation
Stage 2: 1hr
Content Editing - Upload to Social Media - Post and Story (Following & Tagging @shelenonlinestore @thecreativeeditevent @warpaintmagazine)
Competition Objective:
Create a contemporary hair and makeup look that reflects current beauty trends while showcasing creativity, technical excellence and commercial appeal.
Competitors should demonstrate their ability to translate trend inspiration into a polished, industry-ready look that resonates with today's digital audience.
Judging Criteria:
- Creativity & Originality
- Technical Execution
- Editorial Relevance
- Trend Interpretation
- Moodboards & Designs
- Professionalism
- Overall Presentation
You’ll be judged on your interpretation of theme, design inspiration and attention to detail. It’s your skill and creativity with makeup that will win the day here.
Click HERE to observe the competition rules
INNOVATE
CREATE
EMPOWER
EDUCATE
WHY COMPETE?
Challenge yourself, showcase your creativity and step into the spotlight.
The Creative Edit Competitions are your opportunity to gain industry recognition, receive feedback from leading professionals, build your portfolio and connect with brands, employers and like-minded creatives.
Whether you're taking your first step or looking to make your mark, this is your chance to create, compete and stand out.
Your creativity could be your next opportunity.
TALENT
1000+
Emerging Creatives
INDUSTRY
30+
Brands & Partners
OPPORTUNITY
10+
Creative Sectors
